Citi To Focus On Credit Cards In 2026

Speaking at 2026 BofA Securities Financial Services Conference incoming Head of U.S.Personal Banking and Incoming Chief Financial Officer Gonzalo Luchetti said that credit cards would be a key focus for Citi in 2026 with more details being given on Citi’s Investor day (May 07, 2026).

He did specifically mention the loyalty ecosystem and platforms (e.g Citi travel) as well as merging the line between co-branded cards and private label space “And customers over the last few years really choosing with their wallet to lean more towards general purpose cards”.

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Frequently Asked Questions

Certainly. Unlike personal loans, you won't face any penalties for settling your balance ahead of schedule. However, it's crucial to keep in mind that if your credit card comes with a 0% introductory offer, it's essential to clear your balance completely before the 0% promotion expires and interest charges apply.

However, you can include additional cardholders, each with their own card. While sharing the single credit limit, the primary cardholder remains responsible for settling the debt.

Potentially, yes. Credit card APRs are typically variable, allowing lenders to change rates, impacting your monthly payments. Additionally, be mindful that introductory 0% offers can lead to higher interest rates once they expire. So, it's wise to clear your balance before that happens, if feasible.

Indeed, credit builder cards exist for those with less-than-ideal credit scores. These cards offer lower credit limits (typically £150 to £1,200) and higher interest rates. Responsible use, including full and on-time payments, can gradually boost your creditworthiness, potentially opening doors to better credit card offers down the line.